Practical marketing mentoring for business owners who want to attract more customers.

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Welcome to Basic Bananas, Your Favourite Marketing Mentor!

Marketing shouldn’t feel this complicated.
You’re brilliant at what you do, but marketing can feel like a never-ending buffet of offers, content, ads, emails, AI and more.

Stop random acts of marketing. Get a clear plan, practical guidance and the support to turn your marketing into a reliable growth engine.

Start here

Featured programs:
Where would you like to start?

I Don’t Have a Marketing Plan

Start with the marketing ecosystem.

I’d Like Help With a Specific Marketing Skill, Including AI

Explore the masterclasses

I’d Like To Seriously Grow My Business

Apply for The Clever Bunch

The World’s most memorable business summit & reunion of like-minded people in paradise.

22nd & 23rd October 2026

Register Now!
Group of people by the ocean, a resort pool area with loungers and white umbrellas, and an indoor presentation in a meeting room; a festive banquet table is also shown.

Bestselling books

Bananas About Marketing

How to attract a whole bunch of happy customers

Learn more

Perception

Harness a new way of thinking to increase profits and make your products and services irresistible.

Learn more

The Courage Map

Discover the 13 principles to
living boldly.

Learn more

Social Media for Small Business

Discover practical and concrete strategies to gain passionate followers on social media and turn them into happy customers

Learn more
Cover of the book "Beyond The Break: The Surf-Inspired Success Code for Business and Life" by Christo Hall, published by Wiley. Auto-drafting your path to success, the background features ocean waves.

Beyond the Break

Sharing remarkable experiences from the world of professional surfing, Christo Hall offers a unique perspective on how we operate under pressure.
Learn more

Who is Basic Bananas for?

Basic Bananas is the perfect fit for business owners who

  • Have a great product or service. 
  • Are serious about growing their business.
  • Are open to doing things a bit differently to get better results.
Two women participating in a marketing workshop, utilizing laptops on a table.

What business owners
say about Basic Bananas

Property business up 150% in 2 years while working with basic bananas

Since I started with Basic Bananas, the business has doubled in terms of turnover, and we’re on track to do another 50% growth in our third year working with Basic Bananas, and that’s come from implementing the marketing strategies that we’ve learned. It’s had a big impact on our business.

Headshot of Michael from STRAND Property Group, with the STRAND logo and a five-star rating.

Travel and events business reinventing themselves to stay ahead of the game

I didn’t feel like my business was big enough to work with you, however being able to look at my business through a framework has been invaluable. The information is fantastic, whether it’s how to get free press or the latest in online advertising, the technical information is amazing and connecting with the little community is what inspires me. Learning the latest hot tips and the environment that you facilitate that within is really positive and that’s what keeps me coming back.

Profile header for Adam from Points of Difference Events, showing a circular photo on the left, the logo 'Points of Difference Travel & Events' under the name, and a five-star rating on the right.

A fashion business – going from markets to running a successful online store

Our business was at a point where it was make or break, so we decided to join the Basic Bananas Clever Bunch program and we’re already seeing direct results. It’s more than paying for itself, just the increase from last month’s sales has paid for the entire yearly fees for both of us. I wish we did it two and a half years ago when I first found basic bananas. We’ve made many changes to our online marketing and how we offer our products, this has been really outstandingly successful. If you’re thinking abouBasic Bananas, do it. If you’re wondering about it … just do it. It’s great we get the lessons and we can contact them for advice on anything.

Profile photo of Jess and Ellen from Bandicute with a small collage banner and a five-star rating to the right

Vineyard going from strength to strength with their online sales

We’re seeing more traction online and people being confident to go on our website to buy products. Thanks for all your help at Basic Bananas in the last 6 months. It’s been really very rewarding and we learnt a lot and will keep learning a lot!

Profile header: circular portrait of Xavier, 'Xavier, Terre à Terre' with the Terre à Terre logo and five gold stars on the right.
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Basic Bananas is recognised and partners with many business organisations and associations including…

A group of different logos on a white background.

Our purpose at Basic Bananas is pretty simple: we’re here to create positive ripple effects by providing the most effective marketing mentoring on the planet. Changing the game for business owners Since 2009.

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Bold Innovation

Stay curious. Keep learning, and let yesterday’s best become today’s starting point.

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Always Growing

Keep evolving. Learn daily and treat “better” as your baseline.

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No B.S. Simplification

Cut the fluff. Choose clarity over complexity and action over theory.

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Authentic Playfulness

Take growth seriously, not yourself. Stay human, have fun and enjoy the journey.

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Nurturing Community

Don’t do business alone. Surround yourself with legends. Share what you know and ask for what you need.

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Amplified Impact

Build in a way that lifts others and creates positive ripple effects. Add value, spread smiles and Vegemite.