There are two core elements every business needs to have a solid foundation in order to avoid getting blown over in a crazy storm (aka shaky economy).
In this episode, you‘ll discover…
- The difference between a purpose statement and a vision.
- The four questions to ask yourself to create a compelling and engaging statement.
- How to come up with principles to guide all of your decisions.
- Practical examples of purpose statements and principles.
Make sure to also join us at the next Blast-Off Marketing workshop to map out your one-page marketing plan. This is the link to register (no cost!): https://basicbananas.com/virtualsummit
Or apply to join the popular Clever Bunch program to accelerate your business growth. https://www.basicbananas.com/cleverbunch
Happy listening!
Here‘s to creating ripple effects of brilliance everywhere we go!
Franziska, Christo & the Basic Bananas Team
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