Warning: Take #1, not very polished!
0:52s Promotional products that are useful so that your clients hold on to them forever
1:14s Brand your products, but don’t overdo it and make them look great!
1:27s Be consistent with your branding
2: 21s Some great examples and case studies with everyone showing off products! Marketing that keeps on giving.
Do you use any promotional products? Or have you received any cool promotional items? Please share below!
Franziska Hall: Hi, and welcome back to Basic Bananas TV.
Christo Hall: Hey guys
Franziska Hall: We’ve got another fantastic little episode for you and today we have a very hot tip.
Christo Hall: Yes we do. The hot tip is about creating promotional products or products that you can distribute to get out there to your market because there’s nothing quite like creating something, sending it out, and if it’s something that people will hang on to, it’s going to continually market for you every time they use it. So the first tip on creating these kind of promotional things and to make them work for your business, is number 1…
Make them cool! So, things that people would use. It’s got to be quite cool, stuff that’s practical, and made professional because it’s representing your brand. So if you get some dodgy, cheap stuff it’s not going to represent your brand very well so make sure that it’s cool and professional. What else?
Franziska Hall: What else is important?
Joe: Make sure your logo is on it, but not too big because you don’t want to be wearing it only in bed, so…
Franziska Hall: I agree.
Christo Hall: I’ll only wear it to bed if it‘s just a big branding logo. Isn’t that right?
Marco: And also make sure it ties in with your brand. So if your brand is fun… then make something fun. If your brand is a luxury brand then make something that looks luxurious…
Franziska Hall: I agree.
Christo Hall: Exactly. Tie it in with the brand.
Joe: What else?
Maguy: So where can you find it? Just Google promotional products online
Franziska Hall: Yeah exactly. And just a couple of ideas of any Google promotional products… You will come up with lots of ideas but just to give you a few ideas. Once, we came up with a stressed banana. So as Marco said it ties in with the brand, it represents the brand, it’s a banana and it helps you with your marketing. Now you can also do something similar, depending on your industry you can also get those wrist bands… So what are you guys doing?
Maguy: Chocolates.
Marco: You can do chocolates. I know these wrist bands for example some coaches would use them. Thank you. My models here are showing off all the different things that we have. You can flick them so you can gift them to your clients and say: Every time you have a bad habit you flick them or you can have a little notebook to set goals for examples. It really depends on the industry. You can do sunglasses… One really good example that we have, I was at a music festival and one of the brands there had these funky sunglasses and suddenly thousands of people were wearing sunglasses that were cool. So the guy said they had to be cool. And they had the brand on it, so the whole festival was branded because somebody was giving out free cool sunglasses or hats. So just think about what would work for you, Google promotional products and you will find a tonne of ideas.
Christo Hall: That’s right. We look forward to getting your promotional products and receiving what you have to offer.
Franziska Hall: Yeah.
Christo Hall: We would like to hear from you too, share below or let us know about something you have seen that’s cool; promotional product or something that you have. We would love to hear from you. So if you’ve enjoyed the video please go ahead, click like, share it with a friend and cheers.
Franziska Hall: Cheers.
Christo Hall: Cheers to promotional products.
Franziska Hall: Cheers to promotion.
Christo Hall: Cheers to banana cups.