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S16 E07: How Small Businesses Use Record-Breaking to Stand Out and Get Publicity with Helen Taylor

by admin | Mar 9, 2026 | Marketing Podcast Episodes

What if your next marketing campaign… made history? 🏆 Not metaphorically. Literally. In this episode, Kevin sits down with Helen Taylor, co-founder of the Australian Book of Records, to unpack a wildly creative idea: using a world record attempt as a marketing...

AI Hacking Bots Are Coming… Here is What SME Business Owners Actually Need to Know (Without the Panic)

by admin | Mar 6, 2026 | Basic Bananas Blog - Marketing Articles

Every few months, social media explodes with news of AI hacking bots that sound like the plot of a cyber thriller. The latest is a post claiming you can point an AI agent called “Shannon” at a website and it will automatically hack it, steal databases,...

10 AI Myths That Are Holding Your Business Back (Let’s Smash ‘Em)

by admin | Feb 27, 2026 | Basic Bananas Blog - Marketing Articles

Still think AI is a robot wizard that’s going to print you money while you sip cocktails on a beach? We need to talk. Here are 10 common AI myths, along with the juicy truth that will help you use it like a boss. 🧯 MYTH #1: “AI can make me money...
S16 EPISODE 06: Making Emotions Measurable: InTruth, Emotion AI & Emotional Health with Nicole Gibson

S16 EPISODE 06: Making Emotions Measurable: InTruth, Emotion AI & Emotional Health with Nicole Gibson

by admin | Feb 26, 2026 | Marketing Podcast Episodes

What if our feelings could be measured as precisely as our physical performance? In this episode, Kevin dives deep into the rapidly evolving world of Emotion AI to explore the future of emotional intelligence with Nicole Gibson, the visionary founder of InTruth. For...

S16 EPISODE 05: Elite Business Performance: Mindset, Pressure & the Boomerang Effect with Johnny Novak

by admin | Feb 22, 2026 | Marketing Podcast Episodes

In this episode, Kevin is joined by Johnny Novak to explore mindset, elite performance, and how to consistently bring your best self in business and high-pressure moments. Key highlights ✅ The Boomerang Effect: a practical system to close the gap between...
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