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Why Even a Die-Hard ChatGPT Fan Should Flirt with Perplexity

Why Even a Die-Hard ChatGPT Fan Should Flirt with Perplexity

by admin | Nov 7, 2025 | Basic Bananas Blog - Marketing Articles

Because sometimes, even your favorite sidekick needs a research-savvy buddy. If you’re anything like us, ChatGPT is your daily co-pilot — spitting out creative gold, whipping up emails, brainstorming campaigns, even helping you decode code. But here’s the juicy...
What on Earth is a Marketing Ecosystem?

What on Earth is a Marketing Ecosystem?

by admin | Oct 29, 2025 | Basic Bananas Blog - Marketing Articles

Marketing isn’t a single trick. It’s an ecosystem. When your website, emails, content and client care all harmonise, your business becomes memorable, trusted, and sellable. Let’s make it fun (and actually useful). Why a Marketing Ecosystem? (Short answer: alignment)...
The David vs. Goliath Story You’ve Been Told Is Wrong (and What It Teaches Us About AI Marketing)

The David vs. Goliath Story You’ve Been Told Is Wrong (and What It Teaches Us About AI Marketing)

by admin | Oct 29, 2025 | Basic Bananas Blog - Marketing Articles

You’ve heard the story a million times. Small guy beats big guy. Courage, faith, the underdog wins. Nice story. But that’s not what really happened. David didn’t win because he was scrappy or brave. He won because he had better tech. While Goliath lumbered around in...

How to Stay Focused and Creative When Life Feels Full

by admin | Oct 27, 2025 | Basic Bananas TV - Marketing Videos

Basic Bananas TV episode: How to Stay Focused and Creative When Life Feels Full Running a business, chasing waves, raising kids, writing books — sound impossible? Christo’s been there. And somehow, he didn’t just survive, he thrived. In this episode, you’ll hear how...
What The Very Hungry Caterpillar Can Teach You About Marketing

What The Very Hungry Caterpillar Can Teach You About Marketing

by admin | Oct 23, 2025 | Basic Bananas Blog - Marketing Articles

I spotted The Very Hungry Caterpillar sitting on a friend’s coffee table the other day. No surprise—it’s everywhere. We’ve got five copies at home ourselves (apparently it’s the go-to baby gift of the century).And it got me thinking…Why has this simple picture book...
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