Basic Bananas Journal

[vc_row][vc_column][vc_column_text]-How Naomi Sipus has built a booming business from the comfort of her home! Naomi Sipus is a stay-at-home mom to three beautiful children while also running a very successful business, School Pride Accessories. We...

[vc_row][vc_column][vc_column_text]Welcome to Basic Bananas! There has never been a better time in history for small businesses to use the power of ethical marketing to make a positive impact! There has also never been a better time for...

[vc_row][vc_column][vc_column_text]-How Joel Farmer has gone from a one-man run business to two franchises! There is nothing more exciting than for us to see our Clever Bunch member‘s businesses grow! To share the excitement, we will be...

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[vc_row][vc_column][vc_column_text]Last week while at a business event in Los Angeles, I had a lengthy discussion with a fellow entrepreneur about branding and the impact great branding has on a business‘ success. Florian, the founder of an online...

‘I‘m spending all this time and money on marketing but nothing is working!‘ This is an all too common sentiment in the business world. It makes me sad to see small business owners exhausting their resources (and sanity) by spending money on stuff...

[vc_row][vc_column][vc_column_text]Why you don‘t need a fifty-page marketing plan to grow your business exponentially A recent survey revealed that one of the biggest challenges a business owner faces is marketing. A scattered and unorganized...

“Leadership is about bringing the best out in people” said Aga, our Client Happiness Rockstar at a team meeting yesterday where we discussed what makes a great leader. As a leader it is your job to facilitate an environment where people can...

A few years ago I was having coffee with a friend who ran a successful business. He was on a high, riding the wave of success. A few months later, his business pretty much vanished. He had made a few really bad decisions and the perception of his...