Basic Bananas TV
The latest tips from the Basic Bananas team
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Little ninja hack: How to ‘get into somebody’s pants’ (metaphorically!)
In this episode, Franziska shares a little ninja hack - how you can get into somebody’s pants (metaphorically of course) and how this can be very useful in the business world. It’s all about the personal touch (no pun intended:-)). Highlights: 0:28...
Brand Strategy: How to Use the Twelve Brand Archetypes by Carl Jung in Your Business
After two looooong years, Franziska and Julia finally head to their first big in person keynote post lockdowns! Watch this episode for some exclusive behind the scenes footage and a little golden nugget on brand strategy from Julia (spoiler alert:...
[Tech Recommendation] How to Book Meetings Faster with TidyCal
How many scheduling tools have you used that simply didn’t do the job for you? Christo is back with a hot tech recommendation on how to make your calendar bookings and meeting requests a lot more efficient and hassle-free. Highlights: 0:00 Intro...
The Culture Matrix™ (Part 4 of 4)
In the final installment of this 4-part series, Franziska walks us through activating the culture matrix code and principles across the business. Highlights: 0:00 Recap of Part 1: Culture Pulse Check 0:24 Recap of Part 2: Creating team principles,...
The Culture Matrix™ (Part 3 of 4)
In the third episode of this 4-part series, Franziska shares how to put together a Culture Book, including a special sneak peek of the Basic Bananas Culture Book for a little bit of inspiration for your own Culture Matrix. Highlights: 0:00 Recap...
The Culture Matrix™ (Part 2 of 4)
In the second episode of this 4-part series, Franziska explains how to review the Culture Pulse Check results from your team in order to come up with a set of principles, behaviours and non-behaviours that are all in line with your brand strategy...
The Culture Matrix™ (Part 1 of 4)
In this first episode of a 4-part series, Franziska shares 10 questions you could ask your team in order to help you understand where your culture matrix is at the moment. Highlights 0:00 Intro 0:31 Why culture matters 1:16 The Culture Code 2:04...
How to Get Higher Returns from Marketing Spend
In this episode, Christo shares the answer to a common question that keeps coming up: How do I get higher returns from my marketing spend? Highlights: 0:00 Intro 0:18 A little shift on your thinking 0:35 How to make...
How to Write an Effective Purpose Statement
One of the key elements of a really good brand strategy is to have a compelling and meaningful purpose statement for your business. Whether you already have a great purpose statement, need a refresh, or just starting...