by Basic Bananas | Oct 8, 2014 | Basic Bananas Blog - Marketing Articles
Some people thought I was a little weird when I asked them ‘who are you, really!‘ Last week I went to a spoken word performance with a few friends in Venice Beach. Mustafa Effortless, an incredibly talented artist made us all think about first-world issues. In one of...
by Basic Bananas | Sep 22, 2014 | Basic Bananas Blog - Marketing Articles
My bags are packed and I‘m ready to go. Luckily my packing process is pretty smooth nowadays as I‘ve really figured out how to avoid over packing. Being a frequent traveller, I‘ve fallen in love with travelling light with a carry-on bag only.Whether it is a month on...
by Basic Bananas | Sep 14, 2014 | Basic Bananas Blog - Marketing Articles
I know I‘d go starving if I only had celebration for breakfast and I‘d certainly miss my green smoothies, however celebration should be part of our daily rituals. Don‘t get too excited though! Different people have different perceptions of celebration. In this case it...
by Basic Bananas | Aug 24, 2014 | Basic Bananas Blog - Marketing Articles
Today I got an email from a friend, a real estate gun who has just switched his agency after a highly successful career with his past employer. His move would have come as a shock to many people but instead of trying to keep quiet about it, he just sent a short video...
by Basic Bananas | Aug 17, 2014 | Basic Bananas Blog - Marketing Articles
I was listening to an interview the other day about a movie producer who made millions and realized that money doesn‘t make him happy (nothing new, I know!), in fact his fancy lifestyle and all the toys and gadgets he possessed made him pretty unsatisfied. So what did...
by Basic Bananas | Aug 4, 2014 | Basic Bananas Blog - Marketing Articles
The importance of testimonials for marketing Praise from an existing customer is increasingly important to a prospective customer‘s perceived value of a product or service. It‘s kind of like online word-of-mouth marketing between complete strangers and facilitated by...
