by Basic Bananas | Jan 27, 2020 | Marketing Podcast Episodes
Margo Aaron, the creator of That Seems Important, shares her strategies on writing emails people actually want to read. You will discover… The most important questions to ask yourself when writing emails. Why you want your emails to fill like an insider joke....
by Basic Bananas | Jan 20, 2020 | Marketing Podcast Episodes
Happy New Year! A new decade is upon us and oh are we so excited to have you join us on this journey! In this episode, our founders will share… Why creativity is not just a fancy buzzword. How customer-centric businesses are going to take the lead in 2020. How...
by Basic Bananas | Jan 5, 2020 | Marketing Podcast Episodes
Davina from Black Finch Jewelers shares their business story including some of the challenges, scary moments and how her shift in focus leads to doubling the business in the last 12 months You will discover… Where to focus to generate the fastest business growth...
by Basic Bananas | Dec 18, 2019 | Marketing Podcast Episodes
Pricing strategies are important and not only influence your sales but also who you attract to your business. You will discover… Why you don‘t want to use the ‘sushi train‘ approach to pricing The power of precise pricing Why you don‘t need to discount The #1...
by Basic Bananas | Dec 11, 2019 | Marketing Podcast Episodes
In this episode, Christo talks to Cindy Randall from Hats Off Copywriting about a very creative lumpy mail campaign which she did to generate new business. You will discover… How to use lumpy mail to get the attention of customers, alliance partners, and...
by Basic Bananas | Dec 1, 2019 | Marketing Podcast Episodes
Promotional products can backfire on a business if they are useless or don‘t fit into their brand strategy. Do you really need another fridge magnet or coffee cup? You will discover… The ‘purpose before product‘ method to finding the right promotional products...