Get free publicity with this simple media strategy Franziska just shared an awesome tip from today’s Clever Bunch on how to gain free media exposure for your business! Whether you’re targeting podcasts, blogs, or even traditional media, this strategy will help you find the perfect places to get featured. Don’t miss out—this could be the easiest way to get in front of the right audience!

Key highlights:

💡 Step 1: Know where you want to be featured.
Start with traditional channels like TV, radio, newspapers, and magazines (they’re still relevant!), but don’t forget modern ones like podcasts, YouTube, and blogs. Wherever your audience is, that’s where you want to be!

💡 Pro tip: Let ChatGPT do the heavy lifting.
You can use ChatGPT to create a list of media channels to approach. Here’s a prompt you can use (tailor it to your business):
“I sell [your product/service] to [your audience] in [your location]. Can you create a list of channels like newspapers, podcasts, blogs, etc., where my audience consumes information?”

📝 What’s next?
Once you’ve got your list, it’s time to come up with killer story angles for your media pitch. 

Thinking of something to ask or need help constructing a prompt? Email [email protected] or message us on Facebook or Instagram and we will help you!

For even more EPIC marketing resources in creating irresistible branding go to: 👉 https://www.basicbananas.com/ or join us at the upcoming Marketing Virtual Summit: https://www.basicbananas.com/virtualsummit/

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Franziska: Hi legend, I just finished hosting a Clever Bunch here and I’m so pumped. I love hanging out with our members and it’s just really great to see how much action that they’re taking and then the results that they’re getting from taking action. And I wanted to share something with you that might be super useful for you too.

Today in today’s session, we looked at how to get free publicity, and obviously getting free publicity is a really great way to attract more of the people that you want to attract more of your audiences, more of your customers to get seen more by the right people. Now, the first step, one of the first steps of getting featured is we need to know where you want to be featured and we can use chat GPT to help you compile a list of channels to approach.

I’d like you to look at, ah, the traditional channels like tv, radio, newspapers, magazines. They’re still relevant for some of you, but also look at the more modern channels like podcasts and YouTube channels and other people’s blogs. Really the question is always where is your audience? And that’s where you want to be.

So if they’re listening to certain podcasts, you want to be there. If they read certain blogs, you want to be there. If they read newspapers or magazines, very niche magazines, you want to be there. And so you can ask ChatGPT to make you a list of all the different possible channels.

And I’m going to give you now a prompt that is working really well and that has worked for all of the members today in the session. They’ve all walked away with really cool places to approach. So the prompt I’ll read it out for you goes along the following lines.

You can obviously change it to suit your own need. You can say something like, I sell insert your product or service to insert your audience in insert your location. So let’s say I sell accounting services to small business owners in the US or in California or in Australia. And I’m looking for media outlets to send a press release to.

Can you please make a list of channels including newspapers, magazines, radio stations, podcasts, blogs, YouTubes, YouTube channels, anywhere that small business owners. So inside your audience, again, consume information. So that’s the, uh, prompt, I’ll add it also with this video, so you can just copy paste it over and see what you get.

Pretty much everyone today got a really good list of places to pitch their media ideas, their story angles to, and that’s the next step, which I’ll make you in another video. Also, the next step is to come up with really good media ideas, with really good story angles that you can then pitch to people.

So I’ll make you another video on how to do that. We can use chat GPT again to help you do that. I hope this is helpful.