Search engine rankings aren’t just about websites anymore. Christo just dropped a smart tip: Google is giving serious visibility to reviews in local search results. 

Here’s how to get in on the action.

Key highlights:
✅ Google reviews are showing up in search results—this is huge for visibility.
✅ Local customers trust reviews. If your reviews match their search terms, you get the click.
✅ Replying to reviews? Include relevant keywords. Google notices.
✅ More legit reviews = higher rank in both map and organic searches.
✅ It’s like a silent SEO battle—and reviews are your ammunition.

Show your Google Business Profile some love. Ask happy customers for reviews, respond strategically, and let Google do the rest.

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Christo: Thought I’d share a little business tip for my business friends. Uh, Google reviews are ah, now ranking in search engines. So what that means is you are kind of your website is up against reviews. So you know, when someone searches in Google, they search something like, let’s just say best chiropractor, uh, manly.

What you’ll find is more and more you’ll see the websites in Google search results, but then there might be a review sitting there as one of the results. So a Google review that, you know, might say something like, I had a great experience and I believe these are the best chiropractors in uh, Manly beach area or whatever.

That testimonial matches up with my search. So Google ranks it and if I click on that it brings up their Google business listing. So they basically won the search. So a couple of sneaky little tips here for you. Get more and more Google reviews because Google obviously owns Google.

It’s a way for Google to verify your business that you’re legit. Google does want to show legit businesses. Doesn’t want to show like you know, a business somewhere in India. When I search for a chiropractor in Manly, like I want to show what we’re looking for, otherwise we stop using Google.

Right. Also to take it a little bit further, uh, you can reply to the Google reviews and insert the keywords you want to rank for in the replies as well. Because Google’s picking up on, you know, people said these words and it picks up all the recurring words. Um, and that’ll help you rank higher.

So you rank higher in the Google map searches, but also you’ll actually rank higher in the organic Google searches so you can get more customers. So your Google business listing is super important nowadays. You should give it, give it a little love and um, get more reviews, and you’ll rank higher.

It’s like a little bit of a, uh, you know, I guess a bit of bidding or like a war there, an auction. Whoever has the most reviews tends to rank higher. So there you go, a little tip for you. Um, hopefully, it helps you with your business.