by Basic Bananas | Jan 7, 2013 | Marketing tips - Marketing Videos
[youtube_sc url=hKukKpSnw28] On today’s Basic Bananas TV we share how you can get free media exposure for your business. Getting good PR is so much more effective than paying for advertising space. And it’s not even that hard to get media exposure, but...
by Basic Bananas | Dec 24, 2012 | Basic Bananas Blog - Marketing Articles
Good news or bad news? Let‘s look at a few small business marketing trends for 2013 Wow, over the last few weeks I must have been asked this question at least twenty times! What‘s going to happen in the small business marketing world in 2013? So I thought I‘d jot down...
by Basic Bananas | Dec 17, 2012 | Marketing tips - Marketing Videos
[youtube_sc url=b2jZQzTilQc] On today’s Basic Bananas TV we discuss the importance of market research and how to go about it. There are four easy ways for you to do some valuable market research: 1. Competitor research: Don’t just copy your competitors!...
by Basic Bananas | Dec 17, 2012 | Marketing Podcast Episodes
Anthony worked at a number of startups, including ‘Seedrs‘ and ‘Student Money Saver‘, as well as at Venture Capital Firm ‘DFJ Esprit‘. It was whilst working as an IT Support Analyst that he came up with the idea for Swogo. His colleagues would consistently ask him to...