Basic Bananas Journal 
The latest tips from the Basic Bananas team
YouTube Marketing for Small Business: How to Get More Views, Leads & Sales
Want to attract more customers and grow your business using YouTube? You don’t need a massive budget or fancy equipment—just a solid strategy that works with YouTube’s algorithm, not against it. YouTube marketing is one of the most effective ways...
Google Ads for Small Businesses: A Practical Guide
Are you a small business, looking to increase traffic to your website, generate more leads and maximise sales? Google Ads is a great tool to do all of the above. Navigating the platform can be overwhelming at first and if you’re wondering where to...
Collaborative Marketing: Join Forces with Fellow Small Businesses for Success!
Running a small business can feel like a solo mission, but guess what? You don’t have to go it alone! Teaming up with other local legends could be your secret weapon for success. Collaborative marketing is a brilliant way to expand your reach,...
The Ultimate Guide to Personalisation at Scale: How to Wow Your Customers and Win Big
Hello again, marketing legends! Let’s talk about something that can take your marketing from “meh” to mind-blowing personalisation at scale! Customers don’t just want marketing; they crave experiences that feel tailor-made for them. And the best...
7 Easy Ways to Build a Green Brand (Without the Overwhelm!)
Everything’s 'banana' yellow at Basic Bananas, but today we’re turning green! Sustainability isn’t just a buzzword—it’s the future. More and more consumers are choosing brands that align with their eco-conscious values. If your business isn’t on...
How to Build an Email List from Scratch (or Revive a Dormant One)
Whether you’re starting fresh or looking to breathe new life into a dormant list, building and nurturing an email list is one of the most powerful marketing strategies for any small business. In fact, email marketing continues to offer one of the...
How to Boost Customer Reviews and Grow Your Business
Looking to boost your marketing game this week? Customer reviews might just be your secret weapon. Mastering the art of encouraging and leveraging these reviews can set you apart online. Ready to learn how to gather more reviews and use them to...
AI in Marketing: Embracing the Future with a Human Touch
Unless you've been hiding under a digital rock (and honestly, who could blame you?), chances are you’ve dabbled with, stressed over, or gone all-in on AI in marketing. But while others are still debating whether to dip their toes in, we’re diving...
Mastering Short-Form Video : Your Quick Guide for Small Businesses!
Hey Marketing Legends! While everyone's shouting into the void, you're here to make echoes that last. And short-form video is here to help you shine! Whether you’re showcasing your brand’s personality on TikTok, sharing quick tips on Instagram...