Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
S16 EPISODE 06: Making Emotions Measurable: InTruth, Emotion AI & Emotional Health with Nicole Gibson
What if our feelings could be measured as precisely as our physical performance? In this episode, Kevin dives deep into the rapidly evolving world of Emotion AI to explore the future of emotional intelligence with Nicole Gibson, the visionary...
S16 EPISODE 05: Elite Business Performance: Mindset, Pressure & the Boomerang Effect with Johnny Novak
In this episode, Kevin is joined by Johnny Novak to explore mindset, elite performance, and how to consistently bring your best self in business and high-pressure moments. Key highlights ✅ The Boomerang Effect: a...
S16 EPISODE 04: Understanding the SEA Market & Rediscovering Purpose with Ikigai with Derrick Tai
Thrive in Southeast Asia: Marketing Strategies & Finding Your Ikigai Southeast Asia is one of the most dynamic and diverse regions in the world, with 11 countries, each boasting unique cultures, languages, consumer behaviours, and marketing...
S16 EPISODE 03: From Burnout to Balance: Creating a Fuelled Up Life with Sammi Jaeger
In this episode, Kevin Bees sits down with Sammi Jaeger to talk about her new book, A Fuelled Up Life — unpacking burnout, boundaries, and how to define success without sacrificing your well-being. Key highlights:...
S16 EPISODE 02: From Visionary Leadership to AI-Driven Teams with David Anderson
What do high-performing teams, artificial intelligence, and failing forward all have in common? They’re essential ingredients in building a future-focused business. In this inspiring episode, we’re joined by a seasoned...
S16 EPISODE 01: Basic Bananas’ 2026 Game Plan for Smarter Business Growth
https://youtu.be/lLJLpQNwT2Y Welcome to Season 16 of Basic Bananas Radio and welcome to 2026. This kickoff episode is a special one. For the first time, all three co-directors, Franziska, Christo, and Kevin, come together to open the season...
S15 EPISODE 23: From Transaction to Transformation: How Purpose-Driven Businesses Change Lives with B1G1
What if every time you made a sale, something great happened in the world? In this powerful episode, we dive into the inspiring world of B1G1, a global movement enabling thousands of businesses to create positive...
S15 EPISODE 22: How to Rank in AI Search: AI SEO Strategies with Justin Meadows
In this episode, Justin Meadows (founder of TunedWP) joins the show to reveal how businesses can adapt to the shift from traditional SEO to AI search. Learn the essential steps to becoming a top-recommended provider by mastering EEAT, conversational content, and topic domination.
S15 EPISODE 21: How a 75% Revenue Collapse Became a $100M Exit with Alexis Sikorsky
Learn how Alexis Sikorsky turned a 75 percent revenue collapse into a $100M exit. In this episode, he reveals the real lessons behind scaling, crisis management, private equity decisions, and building a strong revenue foundation. Perfect for founders who want smarter strategy, resilience, and long term growth.