Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
S08 EPISODE 39: Property Investing for Business Owners
Discover smart property investing strategies for business owners. Learn how to reduce risk, choose the right type of investment property, and decide whether to focus on cash flow or capital gains.
What Is Your Business Legacy
Explore what your business legacy truly means. Learn how thinking about what you want to be remembered for can guide smarter decisions and long-term impact.
S08 EPISODE 38: How a High-End Product Will Generate More Sales
Learn how a high-end product can transform your business. Explore the benefits, product ideas, and why it draws more customers to your brand.
How Many Touch Points Do You Need To Make A Sale?
Uncover the truth about how many touch points are needed to make a sale. Learn strategies to simplify buying and leverage relationship-based marketing.
S08 EPISODE 37: Database Segmentation – How to increase your ROI through targeted campaigns
Discover the power of database segmentation to increase your ROI. Learn the three key categories every business should track and how to send targeted, relevant messages to your audience.
The Postcard Challenge: How to Delight your Customers
In a digital world, the art of the handwritten message is a lost skill. Franziska Iseli introduces the “Postcard Challenge,” a simple yet powerful strategy to delight your customers and create a lasting impact. Discover how this small gesture can lead to significant results for your brand.
S08 EPISODE 36: Courage – How to tap into courage and make bold decisions
Courage isn’t the absence of fear; it’s the ability to take action despite it. In this episode, we explore how business owners can recognize and rewrite the internal stories holding them back. Learn to master the transformation cycle to reshape your beliefs and start making the bold decisions your business deserves.
Increasing Your Profitability
Profit is the lifeblood of any successful business, yet many entrepreneurs struggle to maximize it. In this episode, Christo Hall breaks down the importance of profitability and shares actionable strategies to improve your margins. Learn how to refine your business model and register for the Profit Formula Webinar.
S08 EPISODE 35: How to generate an abundance of ideas
In a fast-changing world, agility is key. This episode explores how to build a reliable engine for innovation by using six specific techniques to generate an abundance of brilliant ideas. Discover how to create the mental space necessary for creativity and how to recognize your own patterns to stay ahead of the competition.