Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
Entrepreneur Video Tip: How to turn a bad experience into a good one
In this episode of Basic Bananas TV, Franziska is coming to you live from a UNESCO World Heritage site in Sri Lanka, Sigiryia Rock. Franziska filmed this video tip with her mother, so it‘s a bit shaky, at times a little windy but the view is truly...
How to grow a community around your business
In this episode, Franziska speaks with Bec Caines, the founder of The Daily Guru about how she grew her community to over twenty thousand in less than one year!
How to Create a Marketing Plan – Christo Hall
In this episode Christo Hall shares the process for creating an effective marketing plan. We follow a process to make our plans simple and effective. There are 4 crucial areas, which need to be reviewed every 90 days to remain current and keep a...
Entrepreneur Tip: How to be more courageous
In this episode of Basic Bananas TV, Franziska and Christo (co-founders of Basic Bananas) share their thoughts on how to be more courageous in your entrepreneurial life. 0:50s Butterflies in the stomach 1:40s The giant freckle campaign 2.30s Saying...
Perceptionism – How to Position Your Ideas, Product or Business to Be Irresistible
We had the huge privilege to present at VIVID festival, Sydney's largest and most renowned festival to celebrate ideas, innovation, light and music. In this presentation we discussed the topic of Perceptionism... How can you influence the...
How to create powerful Presentations – Lessons from TEDx with Franziska and Christo
In this episode Franziska and Christo share some of the key lessons from their experience presenting at TEDx. They share their personal lessons and the key things they took from the other presenters. This episode is recorded immediately after...
Productivity Tip: Happiness is the new productivity
In this episode of Basic Bananas TV, Franziska and Susanne discuss why happiness is the new productivity in any workplace, sharing the three key activities you can do instantly to create more happiness and thus productivity as a busy entrepreneur....
Marketing Tip: Six hot tips to create the best headlines
In this episode of Basic Bananas TV, Franziska shares six strategies that will help you write better headlines to grab your readers' attention, engage and make them keep reading your awesomeness. 1:10s Some of the most popular headlines 2:18s What...
Leadership – Don‘t Steal Your Teams Thunder!
In this episode of Basic Bananas Radio, Franziska talks about her take on leadership. What does it mean to be a true leader? How can you inspire others to greatness, brilliance and awesomeness?