by admin | Nov 21, 2025 | Basic Bananas Blog - Marketing Articles
How to Turn Words Into Sales (Without the Snoozefest) By Basic Bananas – helping Australian small businesses master marketing with heart, smarts, and a whole lot of fun. Why Copywriting Still Runs the Marketing Show Here’s the truth bomb: copywriting isn’t about fancy...
by admin | Nov 20, 2025 | Basic Bananas Blog - Marketing Articles
Yep, we are going there. Just rewatched Moneyball. Brad Pitt. Baseball. Marketing magic. Stay with me. If you run a small business, Moneyball is basically your spirit animal film. Billy Beane was up against giant teams with giant budgets. He could not outspend them....
by admin | Nov 7, 2025 | Basic Bananas Blog - Marketing Articles
Because sometimes, even your favorite sidekick needs a research-savvy buddy. If you’re anything like us, ChatGPT is your daily co-pilot — spitting out creative gold, whipping up emails, brainstorming campaigns, even helping you decode code. But here’s the juicy...
by admin | Oct 29, 2025 | Basic Bananas Blog - Marketing Articles
Marketing isn’t a single trick. It’s an ecosystem. When your website, emails, content and client care all harmonise, your business becomes memorable, trusted, and sellable. Let’s make it fun (and actually useful). Why a Marketing Ecosystem? (Short answer: alignment)...
by admin | Oct 29, 2025 | Basic Bananas Blog - Marketing Articles
You’ve heard the story a million times. Small guy beats big guy. Courage, faith, the underdog wins. Nice story. But that’s not what really happened. David didn’t win because he was scrappy or brave. He won because he had better tech. While Goliath lumbered around in...
by admin | Oct 23, 2025 | Basic Bananas Blog - Marketing Articles
I spotted The Very Hungry Caterpillar sitting on a friend’s coffee table the other day. No surprise—it’s everywhere. We’ve got five copies at home ourselves (apparently it’s the go-to baby gift of the century).And it got me thinking…Why has this simple picture book...
