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S09 EPISODE 15: Four things you can learn from MIT

S09 EPISODE 15: Four things you can learn from MIT

by Basic Bananas | Jul 22, 2019 | Marketing Podcast Episodes

MIT is regularly voted as the #1 university in the world. Join Franziska as she shares four lessons from MIT you can apply in your business. In this episode, you will discover… Why MIT is voted #1 university in the world How clear selection criteria can help you...
S09 EPISODE 14: How to gain trust with effective social proof

S09 EPISODE 14: How to gain trust with effective social proof

by Basic Bananas | Jul 16, 2019 | Marketing Podcast Episodes

In this episode, Christo shares why you need to use social proof in all of your marketing to gain more trust and therefore gain more customers. You will discover… different types of social proof for businesses to use how to get social proof and where to use it 4...
S09 EPISODE 13: Why social entrepreneurship is not only good for your conscience but also for your team… and your bottom line

S09 EPISODE 13: Why social entrepreneurship is not only good for your conscience but also for your team… and your bottom line

by Basic Bananas | Jul 7, 2019 | Marketing Podcast Episodes

In this episode, Franziska is coming to you live from the United Nations Headquarters in New York City to share how you can make your business more impactful through social entrepreneurship. Why your business must make a positive impact in order to thrive. How to...
S09 EPISODE 12: How to Structure Your Team for Growth

S09 EPISODE 12: How to Structure Your Team for Growth

by Basic Bananas | Jun 30, 2019 | Marketing Podcast Episodes

As you grow your business one of the biggest challenges can be growing your team. In this episode, Christo covers ways to structure your team and processes for business growth. In this episode Christo discusses: How to structure your team for growth How to make sure...
S09 EPISODE 11: How to Attract More Customers with an Entry Product or Service

S09 EPISODE 11: How to Attract More Customers with an Entry Product or Service

by Basic Bananas | Jun 24, 2019 | Marketing Podcast Episodes

In this episode, Christo shares a way to attract more customers by getting clear on entry product or services, which your prospective customers are looking for, then using those to generate better returns from your marketing spend. In this episode Christo discusses:...
S09 EPISODE 10: The Road Less Travelled – Business Lessons from a Motorcycle Trip Along the Silk Road – Part 2

S09 EPISODE 10: The Road Less Travelled – Business Lessons from a Motorcycle Trip Along the Silk Road – Part 2

by Basic Bananas | Jun 16, 2019 | Marketing Podcast Episodes

In this episode, Franziska & Christo, the co-founders of Basic Bananas share their business lessons from riding motorbikes along the Silk Road from Switzerland to Kazakhstan. How to kick goals while still staying fluid in your approach The assumptive close –...
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