There is a lot to think about when it comes to deciding how much you want to charge for your products or services.
For business owners, it can be tricky to find a healthy medium between being competitive and making sure you’re generating profit.
In this episode, Christo shares 11 important strategies to assist you with setting your pricing including:
- Don’t have too many different price options
- Create contrast in your pricing
- Create a very high-priced product or service
- If you sell a service, try to make it tangible
- Add value to your offering when you increase prices
- Know how much value you can add
- Do the math and know your numbers
- Review competitor pricing
- When you raise your prices to look after existing customers
- Use the numbers 7 and 9 in your pricing
- Consider how your pricing will impact your perception
Make sure to also join us at the next Blast-Off Marketing workshop to map out your one-page marketing plan. This is the link to register (no cost!): https://basicbananas.com/virtualsummit
Or apply to join the popular Clever Bunch program to accelerate your business growth. https://www.basicbananas.com/cleverbunch
Happy listening!
Here’s to creating ripple effects of brilliance everywhere we go!
The Basic Bananas Team
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