by Basic Bananas | Jun 11, 2019 | Marketing Podcast Episodes
In this episode, Franziska & Christo, co-founders of Basic Bananas share their business lessons from riding their motorbikes from Switzerland to Kazakhstan. How to overcome failure with this one shift in perception. Why pit stops are important in your business....
by Basic Bananas | Jun 8, 2019 | Marketing tips - Marketing Videos
In this episode, Christo explains how you should look at your brand and how it sits in the market to position your business effectively. Franziska shares a formula to write the perfect job ad. Additionally, we‘re sharing tips from a recent team innovation session and...
by Basic Bananas | May 19, 2019 | Marketing Podcast Episodes
In this episode, Christo answers this listener‘s question and shares insights to improve your brand including: Why you need to position your brand above your current market to have happy customers. How pricing impacts the perception of your brand. What big brands do...
by Basic Bananas | May 16, 2019 | Marketing tips - Marketing Videos
Do you ever wonder if online ads work anymore? In this episode, Franziska and Christo explain how to get the most out of online advertising. They also share how to manage your time effectively as a busy business owner. Finally Jenny, who is an intern at Basic Bananas...
by Basic Bananas | Apr 28, 2019 | Marketing Podcast Episodes
The purpose of a tagline or a slogan is to position your business and attract the right customers. In this episode, you‘ll discover… Some of the best taglines in the world. How to craft a powerful tagline. The secret ingredient to make your tagline appealing....
